Brian Seth Hurst Brian Seth Hurst
Immersive

Stories you can stand inside.

Brian Seth Hurst is an award-winning producer and recognized pioneer in immersive media whose work has helped define the evolution of cinematic VR and 360° storytelling. As producer of PBS’s My Brother’s Keeper, he led the creation of the network’s first VR production filmed in true slow motion at 120 fps, setting a new technical benchmark for immersive filmmaking. He went on to produce groundbreaking experiences including live 360 for Samsung, LiveXLive, and Nintendo, while also shaping the industry’s future as curator and producer of the Vancouver International Film Festival’s VIFF Immersed and as host and programmer of immersive technology coverage and panels for NABShow Live.

My Brother’s Keeper — a cinematic VR experience
PBS Digital Studios

My Brother’s Keeper

Written and directed by Connor Hair and Alex Meader and produced by Brian Seth Hurst. Produced for PBS Digital Studios by StoryTech® Immersive and Perception Squared in collaboration with the Technicolor Experience Center, it gives viewers a fully immersive 3D stereoscopic experience of being in the Civil War.

The experience premiered at VR on the Mountain at Sundance and has played at UN Headquarters in Geneva and the Shanghai Modern Museum of Art. A Civil War inspired narrative that pushes the boundaries of immersive storytelling while remaining anchored in historical fact, it is the story of two estranged brothers who, fighting on opposing sides, unknowingly reunite one last time on the battlefield at Antietam.

Watch MY BROTHER’S KEEPER | PBS Digital Studios (360°)
Also available on Meta Quest via the Meta Horizon TV app. Open your app library, locate Meta Horizon TV, and search within the app for “My Brother’s Keeper.”
My Brother's Keeper — behind the scenesBehind the Scenes
Showtime

The Circus: Inside the Greatest Political Show on Earth 360

Brian Seth Hurst produced the 360° companion experience to Showtime’s political documentary series — putting viewers on the campaign trail and inside rooms most audiences never get to see.

The Circus 360
The Circus 360 · Video One
Watch the 360° experience
The Circus 360
The Circus 360 · Video Two
Watch the 360° experience
Rolling Loud 360
LiveXLive · Samsung VR

Rolling Loud

When Samsung and LiveXLive set out to produce the first live 360° broadcast of Rolling Loud, the world’s largest hip-hop music festival, they turned to Brian Seth Hurst and StoryTech Immersive to lead the production. Working with Samsung’s 360° camera and live streaming workflow, alongside immersive audio partner Hear360 and the GeniusXR interview and post-production crew, the team delivered more than 48 hours of live immersive coverage — giving Samsung Gear VR users a front-row experience that made them feel as if they were standing in the middle of the festival itself.

Vancouver International Film Festival

VIFF Immersed

Brian Seth Hurst served as curator and producer of VIFF Immersed for several years, the Vancouver International Film Festival’s immersive programme — shaping the slate of work that defines where the medium is heading.

VIFF Immersed XR Market
CLIMATICA
In development · Texas A&M Virtual Production Institute

CLIMATICA

An immersive storytelling experience that transforms climate change from an abstract concept into a deeply personal journey through awareness, resilience, innovation, and renewal. Through emotionally engaging narrative and experiential media, participants explore the challenges facing our planet while discovering pathways toward a more sustainable future.

Breathing Room
In development · StoryTech Immersive™

Breathing Room

A virtual reality anthology series created by Brian Seth Hurst in which every story unfolds within a single confined space: an abandoned water tower, a military drone command center, a nuclear fallout shelter, and other extraordinary environments. Trapped together, the characters must confront not only the crisis surrounding them, but also the tensions, secrets, and choices that emerge between them.

The enclosed setting creates an extraordinary intimacy, placing the audience inside the room as an unseen participant rather than a passive observer. Captured in stereoscopic 3D using advanced cinematic techniques, each episode explores the moral complexities of survival, asking a timeless question: what are we willing to sacrifice to save ourselves?

Selected productions
Gettysburg: A Nation Divided
Quantum ERA
Conspiracy for Good
Tim Kring Enterprises/Nokia
Super Splat Brothers E-Sports Tournament 360
Samsung
Passport to Philadelphia
Quantum ERA